About Insight Werks
INSIGHT WERKS is run by Ted Manger. Ted brings a wealth of experience as an agency brand planner, freelancer and researcher. He is especially skilled at creating an emotional bond with qualitative respondents and asking the right questions in quantitative surveys. He’s interviewed hundreds of people all over the U.S. as well as India, Australia, UK, and Prague (via Zoom). He specializes in hard-to-reach populations and sensitive subjects. He’s worked on a wide variety of projects from big consumer brands, to start-ups and is committed to public service campaigns focused on important issues facing the country.
Full Client & Agency Experience | Resume
Smart people like What people say about working with me:
Stacey Lesser, CSO Merkley + Partners
“Engaged and Engaging. - Those are the words that for me, best describe Ted. No matter the topic, He throws his whole enthusiastic self into understanding and uncovering the ins and outs, the whys and why nots and find a strategic story he tells with the enthusiastic fervor of a convert.”
Saul Dennis, Creative Director
"Ted Manger is a rare combination of intelligence, curiosity and confidence. The first two result in consistently powerful insights. The latter allows Ted to share and hone those ideas, making them even better. He’s also great fun.”
Douglas Atkin, Speaker, Writer, Investor
“In the many years I’ve worked with Ted he never ceases to challenge, inspire and occasionally entertain me. His obsessive pursuit of the answer makes hard problems easier and more fun Partnering with him leads to better answers and more fun along the way.”